BBH

17/12/2018
As we endeavour to encourage more women to enter and succeed in our industry, are some of our efforts actually in danger of having the opposite effect? Asks Saskia Jones, Data Strategy Director and Partner at BBH.

23/11/2018

In an industry obsessed with human truth, surrounded by a world in love with fiction, does advertising need to leave the facts behind, asks Mel Arrow, Strategy Director and Partner at BBH.

25/10/2018

Earlier this month I went to the APG Strategy Conference: On the Contrary which sought to bring together speakers on ‘the power of contrarian thinking to challenge convention’. Rather surprisingly they all came with one very similar observation, writes Clémence Lépinard, Strategist at BBH London.

28/09/2018

Most Western thinking ignores the fact that 70% of the world’s population live in collective societies, writes James Sowden, reflecting on his tenure as Managing Partner at BBH Singapore.

05/09/2018

Following on from Thomas Wagner’s piece on the race to efficiently average 15 seconds ads, it seems marketing as a whole is in an efficiency bubble, writes Will Lion, BBH London’s Head of Strategy 2015-2018 and now Head of New Products.

20/08/2018

When Europeans set sail for the New World, there were two key tasks explorers needed to plan for: first, how would they know if they were heading the right way; and second, who could tell them where the treasure was when they got there? Writes Ben Shaw.

13/08/2018

Writing the last instalment in this series of leadership advice for a Head of Strategy is not unlike the feeling we had taking on the department a few years ago. We were keenly aware that we were standing on the shoulders of giants. And that’s a nice feeling. We felt we could see much further for talking to and learning from our predecessors, write Will Lion and Lilli English.

12/07/2018

There are so many must-read advertising books. Exhausted from these never-ending reading lists, Lucian, Harry and Tom decided to make the list to end all lists, The World Cup of Advertising Books.

02/07/2018

Jim Carroll, former Chairman & Head of Strat at BBH London, returns to Labs once more, this time to offer Ben Shaw leadership advice in this ongoing series. We highly recommend that you also visit Jim’s blog where he writes once a week.

25/06/2018

Will Artificial Intelligence take all the jobs in advertising? Not if we get better at what we do. We must use our creativity and open our hearts to understand the Machines, writes Pelle Sjoenell, Worldwide Chief Creative Officer of BBH

18/06/2018

‘As I get older, the more old cliches reveal their old truths. Sorry Ben, but my one piece of advice to you therefore, is a cliché – people, people, people’, writes Nick Kendall, former Head of Strategy at BBH, in our ongoing series where Ben Shaw asks for leadership advice.

22/05/2018

Before I worked in advertising I thought it’d be the easiest job in the world. Now I work at BBH. I still think advertising is that simple, writes Lucian Trestler, Strategy Director at BBH and Editor of BBH Labs.

04/06/2018

Our industry’s effectiveness bible, The Long and the Short of It, is a huge compilation of lessons from winners, yet it is in the losers that we can best understand success, writes Harry Guild, strategist at BBH London

09/05/2018

Leading a team of strategists is the ultimate torture test of your management skills. Imagine a gaggle of introverted, smart, and hyper-critical individuals whose default setting is to judge you unworthy of their time. I like to think that once you’ve managed strategists, you can manage anything, writes AG Head of Strategy at BBH LA.

23/04/2018

Jim Carroll, former Chairman of BBH, returns to Labs for this sharply observed guest post about ‘Hope to Nope: Graphics and Politics 2008-18’ at the Design Museum.

16/04/2018

Ben Shaw calls for a more diverse, more questioning, more antagonising and above all – louder department, as he takes over as Head of Strategy at BBH London.

22/03/2018

A brand can be a company’s most valuable commercial asset, but persuading CEOs to invest in theirs has never been harder. In an open letter to all CMOs, everywhere, Tom Roach, Managing Partner at BBH, shares key data-points to help them in that task.

15/02/2018

At the centre of the story is the power of 3 billboards to force people’s attention back onto this crime, in the hope that one day justice will be served.

22/01/2018

For some time brands have broadcast lengthy ‘manifestos’ to differentiate themselves from the competition when perhaps less is more, writes Lucian Trestler, Strategy Director at BBH and Editor of BBH Labs.