#WaterRun: For The Win-Win

Author: Mareka Carter, @marekacarter, Creative, BBH London What’s #WaterRun? Many people living in villages in Sub-Saharan Africa have to walk c. 5 km every day just to collect clean water. #WaterRun is about running (or walking, if that’s more your thing) the same distance, our aim to raise enough money to build 30 new wells in the region. 5 km takes...