Common Sense, Dancing

Author, Agathe Guerrier, Head of Strategy, BBH Labs and BBH London What happens when you cram the Crème de la Crème of contemporary marketing thinking into the RSA, in front of an audience of senior agency planners (and a few clients)? Heated intellectual debate and a widespread sense of existential industry angst, that’s what. On the 2nd September 2015, the...