Posts Tagged ‘e-commerce’
13th December 12
As you hopefully recall from our last update, we’ve been working with StreetWise, the street paper of Chicago, to apply our learnings from Homeless Hotspots. StreetWise’s issues felt most appropriate to tackle not only because of the organization’s innovative mindset (see their recent launch of Neighbor Carts), but because solutions that work at scale in Chicago can likely work in most other cities. StreetWise is a member of both the North American Street Newspaper Association and the International Network of Street Papers, organizations that cover the majority of street papers across the world and ensure the best ideas at any single paper scale.
One of the first issues we’ve tackled together is digitizing the transaction. As of this week, people can use their mobile device to PayPal money to participating StreetWise vendors in a public beta. Similar to Homeless Hotspots, a visit to the vendor’s unique short URL will provide their personal story. This was a critical step in the process, as street newspapers play a much bigger role than employment for homeless individuals; they offer a chance for meaningful connection across socio-economic boundaries. Assuming a successful beta, the program will rollout across Chicago in January.
Street papers are the most valuable tool homeless populations currently have to step out of invisibility. We see the digitization of that process as a critical first step (as do a number of other street papers we’ve been talking to– they’re testing everything from QR codes to mobile issues). However, there’s a long way to go. It’s why our other ongoing project with StreetWise will involve piloting a more fundamental evolution of their offering. It’s a big undertaking, but hopefully it sets the stage for a new model, scalable across large cities around the world. The premise behind the idea is rooted in our learnings from Homeless Hotspots. As always, we’ll keep everyone posted on progress once the pilot has been completed.
We’d also like to give a special thanks to PayPal Labs. They’ve worked with us to create a custom offering to ensure mobile payments are seamless, secure, and free to the vendors to use. We’ve thoroughly enjoyed working with them.
As always, feel free to reach out with questions or comments. We don’t edit our blog comments unless they contain offensive language.