Working Nights for Bragging Rights

Author: Priyanka Kanse, Strategist, BBH London If you are under 11 you might be aware that Fruit Shoot launched something very cool last week. If you’re not, here is the story of Champion of the Playground: [vimeo]http://www.vimeo.com/26663730 [/vimeo] The work we’ve been doing with skills for the last couple of years meant that the Fruit Shoot brand was in good...