Comments on: i.Saw – the USB gadget the whole world has been waiting for (no, really…) http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really Marketing Skunkworks - new models around technology, entertainment and brands Sat, 04 Sep 2010 23:02:47 +0000 hourly 1 http://wordpress.org/?v=3.0 By: iSAW usb 2.0 « I Can BEND http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-842 iSAW usb 2.0 « I Can BEND Thu, 16 Jul 2009 10:35:25 +0000 http://bbh-labs.com/?p=2787#comment-842 [...] ce au atins un numar destul de mare de precomenzi cei de la BBH Asia Pacific au facut anuntul care a rupt inimile tuturor padurarilor “wannabes” cum ca este o farsa [...] [...] ce au atins un numar destul de mare de precomenzi cei de la BBH Asia Pacific au facut anuntul care a rupt inimile tuturor padurarilor “wannabes” cum ca este o farsa [...]

]]> By: Nicko’s Big Picture » Blog Archive » A Cutting Edge Hoax with a Simple Message http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-836 Nicko’s Big Picture » Blog Archive » A Cutting Edge Hoax with a Simple Message Wed, 15 Jul 2009 20:27:13 +0000 http://bbh-labs.com/?p=2787#comment-836 [...] the pre-orders started pouring in, the folks at BBH Asia Pacific revealed it was all a hoax to promote the conservation of paper. The folks who pre-ordered the i.Saw were [...] [...] the pre-orders started pouring in, the folks at BBH Asia Pacific revealed it was all a hoax to promote the conservation of paper. The folks who pre-ordered the i.Saw were [...]

]]> By: Joel Johnson http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-824 Joel Johnson Tue, 14 Jul 2009 17:59:19 +0000 http://bbh-labs.com/?p=2787#comment-824 Great, fun, inspiring and USEFUL work guys. Now, what are you exactly measuring here--what's the metrics of success and how would you report them? What action steps would we be able to take? Linking your creativity to impactful results could complete your experiment so that others might replicate it or use as case studies in our work. Again, great job! Great, fun, inspiring and USEFUL work guys. Now, what are you exactly measuring here–what’s the metrics of success and how would you report them? What action steps would we be able to take? Linking your creativity to impactful results could complete your experiment so that others might replicate it or use as case studies in our work. Again, great job!

]]> By: The Society Of The Spectacle » Blog Archive » THE iSAW. http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-812 The Society Of The Spectacle » Blog Archive » THE iSAW. Tue, 14 Jul 2009 13:40:17 +0000 http://bbh-labs.com/?p=2787#comment-812 [...] BBH labs explain in their (even better) explanation, the idea came from BBH Asia Pacific, inspired (read; frustrated) by the torrent of [...] [...] BBH labs explain in their (even better) explanation, the idea came from BBH Asia Pacific, inspired (read; frustrated) by the torrent of [...]

]]> By: A Cutting Edge Hoax with a Simple Message - PSFK.com http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-808 A Cutting Edge Hoax with a Simple Message - PSFK.com Tue, 14 Jul 2009 07:00:53 +0000 http://bbh-labs.com/?p=2787#comment-808 [...] the pre-orders started pouring in, the folks at BBH Asia Pacific revealed it was all a hoax to promote the conservation of paper.  The folks who pre-ordered the i.Saw were [...] [...] the pre-orders started pouring in, the folks at BBH Asia Pacific revealed it was all a hoax to promote the conservation of paper.  The folks who pre-ordered the i.Saw were [...]

]]> By: Mel Exon http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-806 Mel Exon Tue, 14 Jul 2009 06:38:55 +0000 http://bbh-labs.com/?p=2787#comment-806 Thanks to everyone for their support on this, particularly those that have taken the time to comment above (@faris, pherotones was something else..wow. Not sure whether to be impressed or slightly terrified, but thank you for sharing). Will update the blogpost later in the week with latest stats which look gratifyingly good so far. Please keep spreading the word...and downloading the app too, of course. Thanks again. Thanks to everyone for their support on this, particularly those that have taken the time to comment above (@faris, pherotones was something else..wow. Not sure whether to be impressed or slightly terrified, but thank you for sharing).

Will update the blogpost later in the week with latest stats which look gratifyingly good so far. Please keep spreading the word…and downloading the app too, of course. Thanks again.

]]> By: Mel Exon http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-805 Mel Exon Tue, 14 Jul 2009 06:30:21 +0000 http://bbh-labs.com/?p=2787#comment-805 Thanks for getting in touch. We like your 'gentle reminder' approach and this stat on your site is definitely worth sharing: "We estimate that over 50% of pages printed are never looked at. Consider how many times an almost completely blank "page 2 of 2" comes out of your printer when printing." Oh dear, that definitely rang a bell with me.. Thanks for getting in touch. We like your ‘gentle reminder’ approach and this stat on your site is definitely worth sharing: “We estimate that over 50% of pages printed are never looked at. Consider how many times an almost completely blank “page 2 of 2″ comes out of your printer when printing.” Oh dear, that definitely rang a bell with me..

]]> By: frog360.com » Blog Archive » USB-Kettensäge?! http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-803 frog360.com » Blog Archive » USB-Kettensäge?! Tue, 14 Jul 2009 00:58:07 +0000 http://bbh-labs.com/?p=2787#comment-803 [...] dieses Feature haben wir alle sicherlich schon lange gewartet: die i.Saw Kettensäge mit [...] [...] dieses Feature haben wir alle sicherlich schon lange gewartet: die i.Saw Kettensäge mit [...]

]]> By: Think Before Printing http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-800 Think Before Printing Mon, 13 Jul 2009 19:30:05 +0000 http://bbh-labs.com/?p=2787#comment-800 I think your campaign is a lot more imaginative than ours! But there's definitely some synergy in the sentiment! Keep up the great and inspiring work! I think your campaign is a lot more imaginative than ours! But there’s definitely some synergy in the sentiment!

Keep up the great and inspiring work!

]]> By: iSaw USB Chainsaw was a hoax for a good cause | Technology - Cyooh.com http://bbh-labs.com/isaw-the-usb-gadget-the-whole-world-has-been-waiting-for-no-really/comment-page-1#comment-792 iSaw USB Chainsaw was a hoax for a good cause | Technology - Cyooh.com Mon, 13 Jul 2009 00:00:17 +0000 http://bbh-labs.com/?p=2787#comment-792 [...] on over to BBH Labs for the full story behind the [...] [...] on over to BBH Labs for the full story behind the [...]

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