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Internet Trends of 2012

1st June 12

Posted by Griffin Farley

Posted in data

Every year we like to cover the Internet Trends and Stats presentation that Mary Meeker & Liang Wu from KPCB compile. It’s always great and this is no exception. These were some of the stats that we found interesting:

  • The global internet had 8% growth mostly from emerging markets
  • 29% of USA adults have a tablet or eReader
  • The average eCPM for desktop internet is $3.50 and $0.75 for mobile
  • Mobile surpassed Land Lines in 2002
  • Internet advertising revenue surpassed newspaper advertising revenue in 2010

The report wraps up with a look at the U.S. Economic situation, which comes across as slightly more political than we have seen in the past.

KPCB Internet Trends 2012

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