Category: Events

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The Planner / Creative Relationship: Results

Authors: Fran Hazeldine, Head of Strategy and Pelle Sjoenell, Executive Creative Director, BBH LA [slideshare id=13692036&doc=plannercreativesurveyresults-120719040321-phpapp02] A few weeks ago we asked Planners and Creatives from a range of agency backgrounds to fill out a short survey about the Planner / Creative relationship. As promised, we’ve got some results to share. If you like your slides with added innuendo, our...

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‘Everything we know, is wrong’

BBH Asia Pacific Chairman, Charles Wigley, and Rob Campbell of W+K delivered their joint talk “Everything we know, is wrong” at The Asia Marketing Effectiveness Festival in Shanghai last week. Asked to be provocateurs, their talk (slideshare below) smartly tackles five flawed notions in one fell swoop: from ‘tv is dead’, ‘brand love’, ‘everyone wants to join in’, ‘pre-testing makes everything better’ and...

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Future Human: Transparent Life

A version of this post originally appeared in the 16.02.12 edition of Campaign magazine. [vimeo width=”480″ height=”360″]http://vimeo.com/30011168[/vimeo] Billed as a dive into the “rapid evolution of data visualisation tools”, last week’s ‘Future Human: Transparent Life’ could have lost its audience at ‘hello’. Data viz may have become a hot topic in recent years, but there was also plenty of healthy...

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Tonight: Kronenbourg 1664 hosts a live Q&A with Suggs from Madness

Author: Agathe Guerrier (@agatheg), Strategist, BBH London & BBH Labs [youtube width=”640″ height=”390″]http://www.youtube.com/watch?v=WJdn9jrQ_dA[/youtube] *Tonight at 9pm GMT* we’re happy to say Kronenbourg 1664 is hosting a live event on the brand’s YouTube channel, as part of its Slow the Pace campaign. A Q&A with the star of our second commercial in the series, Suggs from Madness, it will be livestreamed...