Bring the noise: making music with the masses
17th June 09
We have been playing with this really impressive collaborative & spoken word tool, Bb 2.0, and melting our brains thinking about the possibilities, and where this could go next
Conceived by Darren Solomon, from Science for Girls, but with plenty of help from users, the tool is based around the insight that it’s possibly to play multiple videos on YouTube simultaneously. It’s similar to, but according to Darren pre-dates, the Kutiman YouTube mash-up videos (which are also awesome pieces of remixed art).
Darren & team go into the why and how in more detail in their FAQ, which are worth checking out. It’s an interesting experiment around using the crowd to conceive of and produce music, but one critical element stands out for us – the role of Darren as both editor (he filters and selects all the music chosen) and overall creative director (his vision, his direction, his imagination). In debates around the use of the crowd – in this case the musical talents of the crowd – the pivotal role of the editorial director is frequently overlooked. In a crowdsourced world the role of the ‘creative’ is more important than ever.
Thanks to @aaronkoblin for the tip off; his own version (kind of) of this is of course his pretty brilliant ‘Bicycle built for two thousand’ project.